Digital shifts in the homebuying journey
Consumers gone digital?
There's only one way to find out.
Ongoing research and an increased reliance on technology suggest that a shift in the homebuying journey is here to stay. Assessing current communication channels — and how effectively they meet consumers' needs — paired with ongoing research is the foundation for successful customer experience strategies.
Our team joined mortgage veteran and podcast host David Lykken to discuss the consumer shifts we're seeing amidst the pandemic and how mortgage companies can take action on the insights.
Podcast details
Topic: Addressing digital shifts in the homebuying journey and positioning yourself for success
Access: Fill out the form to receive a link to the recording and a copy of the supplemental research report.
Research we cover
- Insights from consumers who have been through the homebuying and refinancing process during the pandemic
- How quarantining has changed buyers' views of the lending process
- What the future of homebuying looks like
- How you can be proactive and equip yourself to delight clients in the midst of rapid digital acceleration
