Traditional retailers are growing their online presence and ecommerce competitors are experimenting with physical stores. Crossovers between channels come with unknowns that can undermine your success. Closing these knowledge gaps with relevant and insightful market intelligence will reduce inherent risks and improve your competitive position.
Consumer-facing technology is advancing rapidly — driven by new payment options changing the checkout process, the increasing use of smartphones, and the concept of connected devices. These technologies are changing the shopping experience. Do you have the information required to compete in today’s technology-driven retail landscape?
Retailers, whether online or offline, accumulate an immense amount of data on their consumers and their shopping behavior — so much that it can be difficult to extract the important insights. We have the experience and technology to help you take advantage of your own data and get the relevant insights quickly and affordably.
What do our clients say?
"For the past several years, Bellomy's analytic strengths have continued to deliver strong, actionable results for Advance Auto Parts. Bellomy doesn't rely just on processes or methods to solve for the unusual ask - they listen, think and deliver."
Amy B. Watson - Manager, Customer Research Advance Auto Parts
Knowing what’s most motivating to your consumers
Retailers are faced with figuring out what products, services and payment options to offer, as well as how to price offerings and design the shopping environment. Our optimization methodologies will provide the information needed to make these decisions quickly and affordably.
Leveraging the power of social research
Faster, less expensive and better quality than standard research, a custom online panel or insight community can be a versatile and powerful knowledge system to understand your brand and consumer — and empower your decision-making across all aspects of your business.
Immediate and continuous intelligence
In today’s rapidly changing retail environment, you can’t wait for approaches that look back at your shoppers’ experiences. You need to know immediately how their experiences are perceived and what you can do to improve those experiences. Our customer experience systems are designed to provide this insight at the brand, journey, and transaction level.
The Bellomy Blender is a social media listening report published every three months for Retail, Consumer Products, Healthcare, Financial Services and Energy.