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Conversation hearts candy: conjoint analysis
  • Consumer Products

You don't need Cupid, you need a conjoint

A key driver analysis graph of performance on the x-axis and importance on the y-axis.
  • Customer Experience

Key driver analysis — mapping your way to increased customer satisfaction

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  • Customer Experience

An analytical approach to Thanksgiving meal planning

TURF graphic showing variations on a product line of chips and consumers' preferences which one will have the highest reach.

How to optimize a product line

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