blog
Maximizing customer lifetime value through the lens of March Madness
Using text analytics to build stronger, more empathetic connections with customers
Obstacles to integrating text analytics into your business
You don't need Cupid, you need a conjoint
Mining for new year mindsets
What mortgage lenders should know about their evolving customers
Planning experiences with measurement as the foundation
Key driver analysis — mapping your way to increased customer satisfaction
Improving customer satisfaction comes down to figuring out what the customer is experiencing, what they care about, and how you’re going to address it.